Education in Sport Management, Sport Marketing, Football Business and Coaching

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Team Jumbo-Visma coach Merijn Zeeman: “You are not your thoughts”

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Merijn Zeeman is an alumnus of the Master in Coaching and sportive director and team manager of the Jumbo-Visma cycling team, which has made him an expert in coaching. As such, he is able to transfer all of his knowledge to the new students as a personal coach “The dynamics of the group reinforces the […]

Johan Cruyff Institute repeats presence at Johan Cruyff Schaal

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Johan Cruyff Institute will award two master’s degree scholarships to Ajax and PSV Eindhoven, at the Johan Cruyff Schaal Johan Cruyff Institute maintains its commitment to professional sport and repeats its presence, for the third consecutive year, at the Dutch Super Cup, officially known as the Johan Cruyff Schaal in honor of our founder. The […]

Wim de Wit: “Students determine their own success in the Master in Coaching”

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Last month, the 13th class of the Master in Coaching graduated. Wim de Wit has been involved as a personal coach of the students since the start of the program in 2009 and stimulates them to take their own responsibility to achieve their goals Wim de Wit is a ‘Cruyffian’ through and through. Many decades […]

First team ADO Den Haag gets acquainted with Johan Cruyff Institute

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The Johan Cruyff Institute has introduced the players of professional football club ADO Den Haag to its academic programs Last week, the Johan Cruyff Institute gave the players of the first team at ADO Den Haag a short presentation about its academic portfolio in sport management, coaching, football business and sport marketing, along with an […]